By using GaBi to enhance sustainability decision-making and LCA projects, businesses can build sustainable brands, which consumers increasingly prefer. Businesses gain consumer trust through quantified and verifiable information to substantiate their sustainability labelling and communications. Furthermore, giving consumers insight into a product’s sustainable attributes across its life cycle will help a brand achieve market leadership.
Quantifying the life-cycle impact of a product will also enable a company to assess its supply chain to identify product categories with the highest impacts; the drivers behind the product’s energy use, carbon footprint, waste and water footprint; and the hotspots where sustainability efforts can be concentrated. Organisations can set goals and Key Performance Indicators (KPIs) for product sustainability, building a more sustainable portfolio.
Create more sustainable products
Reduce resource costs
Develop more sustainable processes
Increase product preferences (more sustainable)
Improve regulatory compliance
Increase brand value